TY - BOOK AU - Rogers,Wayne AU - Young,Josh TI - Make your own rules : a renegade guide to unconventional success SN - 9780814416570 (hbk.) AV - HC102.5.R562 A3 2011 U1 - 650.1 22 PY - 2011/// CY - New York PB - American Management Association KW - Rogers, Wayne, KW - Businessmen KW - United States KW - Biography KW - Success in business N1 - Includes index; The playing field : know what you're up against -- Creativity fuels success in both art and business -- Finding people you can work with -- The magic of creative financing -- Casting off conventions -- Do your homework -- Just ask the customer -- Show business laid the groundwork -- Making the most of the banking system -- Wedding dresses : an unexpected case study ER -